It’s so frustrating when you upload a great video but it never picks up many views and you don’t know why!
I’ve been there!
Sometimes the video just needs a spiffy thumbnail and/or updated SEO.
But often the video is just not that popular even though you think it is important…. and it is. And your audience may not know enough to know that it’s important!
Not all of your videos will be extremely popular and that’s OK. People will find them in time as your channel grows.
But if you want to create videos that have a greater chance to be popular for your audience, this video will help you chose topics from looking at your YouTube Analytics.
And the big reason why we want our videos to be popular is that it drives traffic, views and subscribers to our channel.
One of the best ways to find great video topics for your YouTube channel is by going to the YouTube Channel Analytics to check out your channel’s most popular videos.
The YouTube Analytics lists your most popular videos in the last 28 days. (You can change the settings by toggling on the upper right hand menu to 7 days, 90 days, year, etc.) But for our purposes, 28 days is ideal.
We will be looking at the top 5 videos and you can see the stats on how many views but also view duration. View duration is another metric that YouTube Algorithm considers how your video is doing.
The videos with more views and higher view duration will trigger the algorithm to find more videos like these. It will also reinforce your niche, which builds back to your subjects.
So when you look at your top five videos, what are the commonalities? Can you create videos like them or a spin off a subject that is related to these popular videos?
This type of analysis will help you understand what kinds of videos they want you to make.
When you plan your videos, make it habit to check your top five videos in the YouTube Studio Channel Analytics. There’s gold in there! 💰
In this video you will learn:
- Why creating popular videos is important.
- How to go to YouTube Analytics in the YouTube Studio
- How to take stock and analyze your most popular videos
- How to brainstorm similar or related video topics for your next filming day
Until next time…