New to YouTube? Do these 2 Things First!

by | May 14, 2024 | YouTube

If you haven’t even started your your channel or you’re still trying to figure it out, this it for YOU!

If you are new to YouTube, you are probably wondering what to do first!

There are so many things to think about, gear to buy, plans to make…

but one of the first things you need to do is to really dive deep into who you are making videos for!

The research is in and video content is king.

You can grow on YouTube even in a crowded arena once you figure out your content strategy and really dig down on what kind of people are searching for your content. 

Think about:

1. What are the problems and solutions they are searching for? (Finding good entertainment is a problem to be solved, too.)

2. How can you solve their problems from your videos?

3. What ages, stages in life, income level, geographical area, etc. are they?

The more you dive into discovering the type of people who would love to binge watch your channel, the more you can gear your content to them!

And do not worry if your content has already been done by others. You have your own teaching styleand ideas and maybe you can explain things better for your ideal subscriber.

This is what we call your niche.

And the second thing to do is just start making videos!

 Once you understand your ideal subscriber and niche, the YouTube algorithm will know how and where to show your videos. This is why getting clear on your ideal subscriber or niche is so key for YouTube success.

So just go for it and let your passion lead you.

Your voice is needed! 

Don’t delay, start today!

Do you have any topics you would like me to address? Just push reply and let me know!

I’d love to hear from you!

Too Late to Start a YouTube Channel? – How to Find Your YouTube Niche 

by | May 14, 2024 | YouTube

I know many of you read my emails but you still haven’t started your channel!
The research is in!

Video has the most impact for getting your message out. 

Are you looking to start a YouTube channel in 2023 but you wonder if it’s too late?

If you are a beginner on YouTube, it’s easy to feel discouraged since there are so many established channels. 

But here’s the deal…. yes, there are so many videos being up loaded every day but…. there’s more people than EVER searching for content on YouTube!

That’s right…more and more people are using YouTube to solve problems, find information or just looking for some fun or entertainment.

So that means there is room for YOU!

The way you STAND out in a crowded field as a new channel is by finding your niche.

 What are you most passionate about? There’s always room for another perspective in any crowded field.

Your niche is about what you can offer to the YouTube channel conversation that is fresh and another perspective.

 For example, say you are interested in starting a beauty blogging channel. 

 So you would look at what’s currently missing in that area. There are always cracks that still need filling and that’s the NICHE.

For example, in beauty channels, some potential niches could be for busy young moms with babies, women over 50, women with skin conditions/challenges, DIY make up,  theatrical make up, etc. 

And keep in mind there is always room for another perspective, even if a topic has already been done… because your way may be better or easier to understand!

So just go for it and let your passion lead you.

Your voice is needed!

The best tip for a beginning YouTuber is to follow your passion and create content for people who are like you!

This is one of the main keys of YouTube Success Strategies.

Don’t delay, start today! 

Do you have any topics you would like me to address? Just push reply and let me know!

I’d love to hear from you!

How to Make Content for Your YouTube Niche by Thinking Outside In

by | May 13, 2024 | YouTube

One of the most difficult but important ideas for YouTube success is being very clear about your niche.

It can be hard to pick a focus.

YouTube works best if you have a specific niche that you are speaking to. It’s even better if you have a clear idea of who is your ideal client and subscriber and think deeply about what they need to hear or learn from YOU.

And then let’s go even further. Once you have this person in mind, you are going to think, Outside In.

So what do I mean by that? You are going to think of what they need, want, and wish they knew what you know.  This is different from creating content that may be re-purposed content from other social media.

The different focus will attract people to your content because it’s all about THEM.

Often times YouTube creators focus on what they create and they just hope people will like it. By being clear with your niche and being dedicated to understanding them, by thinking outside in, you will be more likely to connect with them because it is all about them and not you.

And that is how you grow your channel. 🎯

 If you would like more support and direct coaching from me, my new training program would be ideal for you.

Just send me an email and we can talk about it!

Until next time,